Thursday, October 24, 2019

18A - Create a Customer Avatar

My Prototypical Customer

What kind of hobbies does your customer have?
  • They tend to enjoy doing outdoor activities such as kayaking, hiking, and anything that demands physical activity
What kind of car do they tend to drive?
  • They tend to drive entry level vehicles since they are the younger generation they have not developed the funds to afford it. The cars are black, white, and red. Most of these cars are sport and coupe.
What TV shows do they watch?
  • They tend to watch more shows through streaming services such as Netflix and Hulu. Good examples of shows are: House of Cards, Narcos, Power, and Criminals Minds.
Do they have children?
  • They do not have children since they are younger, not to say young people can't have kids its just that they are on a different path.
How do they act?
  • They tend to be an outgoing and energetic person who is always looking out for people and puts others before their own self interest.
How do they dress?
  • They definitely give off a relaxed vibe and dress very casually but on occasion they dress to impress and they know style
How well educated are they?
  • They tend to be working on higher education and gaining knowledge both theoretical and practical 
My Blue Robot Avatar
Do you have anything in common with your customer?
  • I would say that I do have similarities with my customer and they are the style, act, and the strive for an education. I also do not see myself on the route to have children anytime soon.

2 comments:

  1. Hi Jorge!
    I think you hit your typical customer avatar pretty good. You paint a nice picture of a group of people which definitely exists in the real world- I can for sure identify people that behave / are like your avatar. I think it's a plus that you can identify some similarities between you and your typical customer as you might understand each other better.

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  2. Unfortunately, I could not see your avatar that you created but I think you describe your audience very well! I am curious to know if you used some of your own characteristics when listing the qualities of your ideal audience. I wouldn't see why not when you're the one who discovered the need and see purpose behind it. It would be legit to consider that people like you would also share the same interests.

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